Adblocking Demonstration

This page is designed to show what happens when Norton Internet Security edits a webpage. The table below contains a number of test cases using Ebay affiliate links through the Commission Junction network. There are three groups of links, with various edits made to the link to test what NIS is looking for.

Of course if you already have adblocking software installed, you're not going to see this page as it was designed. You should see three tables, each with four links. The first two are banners and the third is text links.

At the bottom of this page, there's a link to see the page as if you had Norton Internet Security installed.

Banner Links

Banner Link - Standard CJ link Sell your item on eBay! Norton will find the qksrv.net domains in both the banner and click URLs. It will also detect the image width and height coded in the img tag (468x60, a standard banner size). This link will be blocked.
Banner Link with Ad url changed Sell your item on eBay! This link has the ad banner masked through a local redirect. However, NIS will still detect the image width/height as well as the click URL. This image will be blocked.
Banner Link with Click URL changed Sell your item on eBay! This link has the click URL masked through a local redirect, however, the IMG url as well as the img size will cause it to be blocked by NIS. This link will be blocked.
Banner Link with ad URL and click URL changed Sell your item on eBay! This link has both the banner and img links masked through a local redirect. However, this link will still be blocked because of the image width and height coded in the IMG tag. This link will be blocked.

Banner Links with no width and height

The following four banner links are identical to the above except they have had the width=468 and height=60 removed from the image tags.

Banner Link, no width/height Sell your item on eBay! This s a standard link only with the width and height removed from the img tag. This will be blocked because the img and link urls are qksrv.net.
Banner Link with Ad url changed no width/height Sell your item on eBay! This link has the width/height removed and the ad URL masked. This will be blocked because the link URL is qksrv.net and on the NIS block list.
Banner Link with Click URL changed, no width/height Sell your item on eBay! Again, width/height removed with the click URL masked. The img url being qksrv.net will get this link blocked.
Banner Link with ad URL and click URL changed, no width/height Sell your item on eBay! With all of the ad-identifying things removed, width/height, and all traces of qksrv.net, this link will not be blocked.

Text Links

These links are plain text links, without an image tag. These links, being Commission Junction tags, do have the 1x1 tracking pixel. Banner links do not have this tracking tag as the image itself serves as the impression tag.

Text Link - standard CJ text link www.ebay.com This tag has a qksrv.net in the impression and click. Both the impression tag and the text link will be blocked because they contain qksrv.net.
Text Link with click url only changed www.ebay.com This link has the click URL masked. Therefore, the text link will not get blocked. Examining the page source reveals that the 1x1 pixel is blocked because it is a qksrv.net link.
Text Link with 1x1 URL only changed www.ebay.com In this case, like the first, the text link will be blocked because it is a qksrv.net link. The tracking pixel is not blocked indicating that NIS does not target 1x1 pixels specifically.
Text Link with both 1x1 and click url changed www.ebay.com With qksrv.net removed in these masked URLs, both the click url and the impression tag remain intact.

Based on these tests, it's clear that the bolded items below will cause the tag to be blocked:

<a href="http://www.qksrv.net/click-1239111-5377629" target="_top" > <img src="http://www.qksrv.net/image-1239111-5377629" width="468" height="60" alt="Sell your item on eBay!" border="0">

So what? These are Ads!

You might ask, what's the big deal? These are ads. Users don't want to view them. Fine, but consider this sort of content that a website owner has designed on a shopping site. If a user is viewing a site with this content, you can't so easily argue that they don't want to view this content. And when it's blocked, there's no indicatation from NIS what happened. It just looks like a broken website.

Spiderman 2 Auctions ending soon on eBay
The following items are ending soon on eBay (as of 2004-08-11 18:54:11, eBay time), act fast!

NEW spiderman stationary set
Price: $4.99
Bids: 0
Time Left: 1 Hours 59 Minutes 5 Seconds
94-97 HONDA ACCORD SKYLINE R33/SPIDERMAN BODY KIT NEW!!
Price: $179.00
Buy it now
Time Left: 1 Hours 59 Minutes 13 Seconds
92-95 CIVIC STREET FIGTHER BODY KIT FLEX FIBER NEW !
Price: $155.00
Bids: 1
Time Left: 1 Hours 59 Minutes 16 Seconds
Sipder-Man 2 - GBA Game Boy Advance/ SP
Price: $8.50
Bids: 2
Time Left: 1 Hours 59 Minutes 55 Seconds
A boat load of no#1 issue
Price: $19.99
Buy it now
Time Left: 2 Hours 5 Seconds

Search for all "Spiderman 2" auctions at eBay

Congratulations for getting this far. Now for the punchline. Take a good look at this page and click here to view what this page looks like with Norton Internet Security's default settings.

© 2004 AdBlock.org